Postcards

 

Townadvisor Post cards can profit your business in many ways.

Marketing with postcards has long been - and continues to be - one of the most popular and successful ways to build your business for a lifetime of profitability.

In fact, postcard marketing has even emerged as one of the single best ways to bring highly targeted buyers to your website; thus, it represents the pinnacle of mixed marketing strategies by combining the proven powers of print with the new-age convenience of the web.

Business Cards

Exchanging your Townadvisor business card can be more valuable than the card itself. Use it as a conversation starter to better understand where the person's needs, interests or hobbies lie, what they are looking for in a town. It may even be more valuable than the computer.

 

Flip Book

A Townadvisor flip book is book that uses a series of pictures to tell a story or promote an idea.

Flip book are being used in marketing for interactive brochures, trade shows and other marketing activities.

Because of our advanced technology flip books are now being created by TownAdvisor, we have made flip books our specialty. You can showcase all the wonderful things about your town in a customized Flip book, we can do this in a digital or print format. Because of how small and lightweight flip books are they can easily slide into somebody's pocket. So you can use flip books at trade-shows to give away to anybody who walks by your table or you can mail them out as a "pre-show" marketing tool. Just remember whatever idea you come up we can most likely be turned into a flip book and you can even put in a website address, telephone, or anything else to help encourage your buyers.

 

Town Tour Video

For many, even those who have grown up in any of America's nineteen thousand plus towns, villages, or incorporated places, fully describing the wonders and benefits of their chosen "hometown" can be difficult. For Real Estate Professionals across North America – whose focus is on properties, amenities, and lifestyle values – answering the inevitable client question, "What's the town like," can be similarly difficult... that is where our Town Tour comes in.

 

These extensively researched, masterfully scripted, and beautifully filmed 'mini movies' offer those interested in relocating to a new area an immediate, fact-filled answer to that question. These videos showcase the very best of the town – from affordability to commutability, education to recreation, and so much more... all presented by someone whose professional knowledge and wisdom come across throughout: you, the local Real Estate Professional.

 

The process begins with our simple Top Five form... where you aid our writers in narrowing down what lifestyle highlights should best be represented in the script. Once completed, our talented writing team and editors undergo deeper research to provide our videographers with the very best to capture in your area. Lastly, we add one of our professional voiceover artists, who captures the passion and excitement of the story you are seeking to communicate.

In the end, your Town Tour becomes a breathtaking testimonial to your town, a powerful marketing tool for your clients, and a great way to set yourself apart from your competition. We at Town Advisor acknowledge that we did not create the town video concept, nor would we ever dissuade you from creating one of these town-honoring projects on your own, we simply know that we have refined the concept in the Real Estate Industry... taking the guess-work and leg-work out of the process.

Here's an Example of our Valuable and Informative Town Tour:

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Selecting the Right Town, City, or Neighborhood when Moving with Children

 

While moving can be stressful for adults, the corresponding anxiety it can cause children, often times, can be even more pervasive and lingering.

To‎wnAdvisor’s mission to assist individuals and families in “Selecting their Right Town, City, or Neighborhood before Selecting their Right Home” has to do with addresses this reality.

Specifically, in many cases, the stress children experience from “leaving behind” friends and favorite places far eclipses the anxiety caused when leaving their physical home for another.

Preparing Yourself and Your Children for Move

family1By properly preparing for your move, you can reduce the stress for your children (and thus your‎self) by developing a relocation plan that includes:

  • When to tell your children
  • How to tell them
  • How to Select the Right Town, City or Neighborhood based upon your Needs and Interests (link to lifestyle survey)
  • Packing
  • Decluttering
  • Moving Out
  • Moving In
Deciding whether Renting or Owning is best for your Child’s/Children’s Development
When to Break the News to your Children
Select the right time and place where you put aside at least an hour and encourage your children to fully respond regarding all of their thoughts and feelings.
Communicating the Reason(s) for the Move
  • Avoid the use of negative reasons that may be the reason for the move…unless unavoidable
  • Stress the positive reasons. As in, “I think we will all be happier here,” versus, “We are sick of this neighborhood.”
Involving your Children in the Relocating Process
  • family2Give assignments such as researching various towns, schools, recreational activities and and potential homes (make sure you establish price range), but only if you are confident that your children will be able to accept your final decision on where you will move.
  • Assign each child the responsibility of preparing their individual room for the move.
  • Ask your children to research the services and recreational activities that are most important to them.
  • Plan with your children how to best manage…saying goodbye to friends and to establish an ongoing communication plan with the friends they are moving away from.
  • Organize some of their favorite activities before you leave and also research how some of their favorite activities can be continued in their next Town/City.
  • When still in the Town/Home section process consider…asking your children to compile a list of what services and activities they would like to experience in the next Town, City or Neighborhood.
How Technology can make the Move for your Children less Stressful

family3Communicate with your children on how the use of technology (skype and social media) changes what relocation means today from when you were their age.

Also, use technology as a way to begin to excite and familiarize your children through aerial and video footage of all that the new area has to offer.

Encourage your children (when old enough) to send links to their friends that show where their next Town, City, or Neighborhood is located, all that it has to offer, and invite them to come visit…when settled.

Determining what Type of Neighborhood is best physically suited for your Children and your Parenting.

img_2833There are innumerable considerations that go into determining the appropriate Town, City, or Neighborhood that offers the appropriate balance necessary to satisfy both your children’s and your adult needs. I suggest you include your children in our Lifestyle Assessment Survey, as it will provide them with an opportunity to react to a myriad of activity-related possibilities. Moreover, the broad range of potential activities we include in our Lifestyle Assessment Survey might stimulate a new activity of potential interest for your child that might contribute to an overall more exciting and productive transition…as in, “I see there’s horseback riding nearby to where we;re moving. I’m going to take that up!”

Anything you can do that causes your children to focus on the positive possibilities to be found in the new destination versus bemoaning what they will have to leave behind…is a big plus!

You should also consider the impact on both yourself and your children that will be determined by selecting either a community where your children will be constantly dependant upon you for driving them to their activities or a community where they can walk to a significant number of recreational and social activities.

Researching issues related to your Child’s Safety.
TownAdvisor resoundingly suggests that no move should be considered without a full and thorough investigation pertaining to the historical child-safety performance of any Neighborhood, Town or City being considered.
Visiting the new Town/Home with your Children before moving.
singlemomOften times (and again this is only when possible) it is helpful to visit a potential new town, city, neighborhood or home before moving as a way to “tenderize” the relocation process for children…and, in many cases, the pets as well. If this is not possible, try to gain a video of the Town/City you are interested in or, for a more comprehensive lifestyle overview, see if there has been a Real Estate Town Docu-Mentarycreated for that community.
Children Know Best

Attempt to learn as much from children who already live in that community as possible (when it is appropriate to ask).

For preschool children, upon moving, try to host a “new friend welcoming party” so your child can learn from and about other children…and see how happy they are living there…as, often times, it is the children themselves who know best regarding what life is like for children in their community.

Moving with Children with Special Needs.

Research how committed the School District is, not only to serving Special Needs students, in general, but (even more so) who your child’s specific Special Needs will be responded to.

Determine what resources are made available for your child/children. Often times, there is an acute difference between which Special Needs students receive the most or least attention.

How many other students with the same/similar Special Need are being properly responded to within the district (both within the individual school and within the district).

Learn if you can talk to parents of children with Special Needs similar to your child’s/children in the School or School District?

How Helpful are School Reports when evaluating a Town or City?

Reputable School Reports can be helpful, however since the aggregated results reflect a wide variance in how different school systems define AP classes, and what percentage of students take certain reported tests, ‎additional information is required in order to arrive at a more definitive evaluation.

TownAdvisor encourages parents to be most focused on the school/system’s ability to maximize the development of your child’s individual needs based upon their individual needs, interests, and aptitude (which educational reports can provide info on…but not all the necessary information).

The Right Town, City, Neighborhood for your Pets.

petfamilySince, to many, their pets are their children, TownAdvisor suggests these links.

Town Advisor also suggests that walking pets in the new area also can accelerate the assimilation of children moving into a new community.

For those Relocating Children after a Divorce
To help better Determine Your overall Lifestyle Needs

TownAdvisor invites you to visit: Deciding Why, When, Where, and How to Move

And for those who would like to post a comment (or have their children post a comment), we invite you to do so on your local Real Estate Town Advisor’s Town Site, Resident Reviews and Neighbors Know Best sections.

As one whose family has relocated nationally and internationally on numerous occasions, and whose family also has always been concerned with Special Needs, I hope that TownAdvisor (in general) and this particular link on Children is helpful for all that come to our/our Members’ sites.

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